Home Videos GeoBytes - Geospatial News Digital Element’s geocoding solution called GeoMprint

Digital Element’s geocoding solution called GeoMprint

Digital Element, a geolocation solutions provider, has launched a reverse geocoding solution called GeoMprint. This new web service takes GPS-obtained coordinates from mobile devices, and converts them into data that marketers can use. GeoMprint does not require a map to be used in tandem with the geolocation data output. The data generated can be used for targeted advertising, content localisation, geographic rights management and fraud prevention.