Webraska, the provider of location-based services (LBS) and enabling platforms has announced that it has been selected by Bell Mobility, Canada’s wireless provider, to provide the core applications enabling “MyFinder” location-based services. The MyFinder services were launched commercially on December 17, 2002, and are the first wireless location based services available in Canada. MyFinder allows Bell Mobility customers in Quebec and Ontario to receive location-specific information on their digital wireless handset and eventually PDA (personal digital assistant). LBS will be available on Bell Mobility’s network in Western Canada in the first quarter of 2003.
With a push of a button, MyFinder finds the location of the user’s mobile device (with their consent) within Bell Mobility’s coverage area and allows the user to look-up information for services such as restaurants, gas stations, hotels, hospitals, banks or theatres. MyFinder will also provide the user with the address and directions for the requested destination, as well as the expected distance and time of travel to get there – whether by vehicle or by foot. Directories and directions can be sent as a text message to the user or to a friend’s mobile device.
When using MyFinder, customers will continue to be charged according to their existing Mobile Browser and Text Messaging rate, and will only pay an incremental fee when they request to be located. Those customers that select the option ‘Find Me’ will be charged $0.25 CDN for each ‘Find Me’ request. Once a customer selects the ‘Find Me’ option their location information can be used a number of times to locate various items.
All applications have been developed using the Webraska SmartZone LBS Platform, providing:
Core Geospatial functionality such as address matching, routing, mapping and spatial searching
Subscriber authentification, provisioning and profiling
WAP-based definition of preferences including favorite locations Rapid application customization and deployment by Webraska Professional Services Team