USA: Vizrt is offering high-resolution maps of Gaza and Washington, D.C. for free to television broadcasters to generate branded, animated map imagery for their newscasts. Through Vizrt’s partnership with Digital Globe, provider of high-resolution world imagery, the Gaza and Washington, D.C. map packages are available for free download .
Once downloaded, the maps immediately “plug-and-play” within each station’s Viz Curious Maps system to create stylised maps that can zoom from the station’s geographical location directly to the streets of Gaza or Washington, D.C. These particular regions are central to two of the hottest news stories of 2009: the conflict in Gaza and the Inauguration of U.S. President Barack Obama.
Within 24 hours of notifying customers that the Washington, D.C. imagery was available for free download via Digital Globe, more than 50 TV stations had downloaded the image file. And within 48 hours of posting the Gaza map package, over 100 TV stations downloaded it.
“The response from TV stations to this free offer was quick and massive,” said Francois Laborie, Vizrt’s executive vice president of marketing. “We’re pleased to support the efforts of our broadcast customers to offer their viewers very detailed, informative coverage of these historically significant news events.”
Viz Curious Maps is a complementary part of Vizrt’s family of broadcast graphics solutions, including Viz Trio character generators, Viz Content Pilot, Viz Weather, Viz Traffic, and Viz Artist. Viz Curious Maps users can seamlessly create branded, animated maps and insert them into graphic templates or 3D scenes they are building within other Viz graphics systems. Viz Curious Maps is a complete map creation solution with many optional features, such as Natural Earth Coloring, 3D Export, Paint and Effects, and server-based workflow management.