Lebanon, 26 March 2007: Tele Atlas today announced the expansion of digital map coverage in South America, with increased coverage in Brazil. As part of its ongoing global expansion strategy, and in response to increased demand from global customers for highly detailed and accurate maps of all major countries, Tele Atlas’ maps in Brazil now reach more than 65 percent of the country’s population, with significant coverage focus on economic growth areas.
With this release, Tele Atlas is successfully bringing to market digital maps with a considerable increase in navigable city coverage, furthering the company’s lead position in the Brazil market. Maps for Brazil now feature detailed street-level map coverage for more than 1,000 municipalities, incorporating major and interconnecting roads, and include navigable data for more than 150 cities, such as Brasilia, Curitiba, Porto Alegre, Recife, Rio de Janeiro, Salvador and Sao Paulo. With the country’s rapidly expanding infrastructure and growing population, Tele Atlas considers Brazil a strategic region.
“Expanding Tele Atlas’ footprint in Brazil demonstrates our commitment to the growing, dynamic South American market,” said George Fink, president and chief operating officer, Tele Atlas. “By continually expanding our digital map coverage on a global level, we are able to best support our partners in reaching key markets with their location-based applications and further developing their businesses.”
Digital maps for Brazil are expected to be available for Tele Atlas partner application developers and device manufacturers in the personal navigation, automotive, Internet and wireless markets by the beginning of April.