Over 100 companies active in indoor location market: Report

Over 100 companies active in indoor location market: Report

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Sweden: According to a new research report from the analyst firm Berg Insight, there are more than 100 companies active in the indoor location market that are developing solutions to support diverse use-cases and services. Actors including venue owners, retailers, handset vendors, mobile operators, and various other companies from the advertising and online retail industries are now deploying these location platforms and technologies. The intention is to enable and enhance indoor location, navigation, and shopping experiences for end-users as well as customer engagement and analytics services for venue owners covering shopping malls, transportation hubs, and convention centres.

The global market for indoor location platforms and technologies supporting commercial services is expected to grow at a compound annual growth rate of almost 50% to reach € 150 million by 2018. “Over the next years, companies will roll out both handset-centric and network-centric location platforms, mainly based on a combination of technologies including handset sensors as well as Bluetooth Low Energy beacons and Wi-Fi infrastructure,” said André Malm, senior analyst, Berg Insight.

Source: Pcb design