Ordnance Survey has recently published a free headline summary of its strategy for providing geographic information (GI) for Great Britain over the next two years. The paper outlines the key elements involved in supporting the widespread adoption and use of GI. It highlights the continuing maintenance of the national georeferencing infrastructure on which the market in GI can develop, plus Ordnance Survey’s focus on customers and collaborative work with government, business and other stakeholders. The strategy involves the goal of ensuring that Ordnance Survey data remains a key enabler to support new demands and requirements throughout the information industry. A major component to support joined-up information sharing is the ongoing development of OS MasterMap as a seamless geographic database compatible with accepted web standards and ordered through an online interface.