Multimap, Europe’s leading online mapping provider, announced the deployment of its “Travel Directions” service on www.avisba.com today at Internet World North, 2004 (G-Mex, Manchester, 3rd and 4th November). Avis is a car rental company in Europe, Africa, the Middle East and Asia, serving customers via the Avis and
Budget brands in over 4,000 locations.
The deployment enables British Airways’ Executive Club members interested in Avis’s car-hire services to receive point-by-point travel directions, in the language of their choice, across 16 European countries and the US. The quality, accuracy and relevance of the services are expected to boost visitor loyalty to the site.
Visitors to www.avisba.com can access Multimap’s travel directions services in one of three ways. They can click on the “get step-by-step directions for 16 countries” link; select the “Need driving directions” link on the home page; or click on the “Country Driving Guides”, select their country of interest, and proceed to click on the “Need directions?” tab. Travellers then choose to receive the directions in English, French or German; select the country of interest from a drop-down list of 16 different European countries* plus the US; enter the town/city and or postcode of the journey start point and destination; and opt to receive directions showing either the quickest or the shortest journey.
Multimap delivers an overview map plotting the route plus a list of step-by-step directions. Detailed maps of each step of the journey are only a click away, and cumulative time and distance are also shown.