Manhattan, US: Geosemble Technologies and MDA Information Systems, Inc. (MDA) announced an initiative to integrate two of their respective products in order to provide enhanced situational awareness for a range of government and commercial users of satellite imagery and maps.
Greg Koeln, President of MDA Information Systems said, “By integrating these technologies we are able to move more time-consuming search work to specialised software so we can save our human assets for the complex reasoning and analysis at which they excel.”
Geosemble CEO Andre Doumitt observed, “It’s a bit like building a house. We don’t need analysts sawing through trees as part of that process; we can give them powerful tools for that. Where they shine is in building up a complex and sturdy product, and we want to help them spend more time doing that.”
The MDA product, known as Persistent Change Monitoring (PCM), provides a process for detecting changes over time for features in satellite imagery. The change indicators can be used as a cuing tool for intelligence analysis by identifying new permanent features such as roads, tunnels, and other structures of interest. These features can then be confirmed with high resolution data.
Geosemble Technologies’ product, known as GeoXray, is a geospatial monitoring system in which locations on the earth are monitored for mentions across vast feeds of data coming from news, blogs and social media such as Facebook, Twitter and YouTube. The system employs a sophisticated text-matching algorithm that accurately links content to places down to the building level, without the need for addresses, latitude/longitude or in some cases even the name of a city. Users of GeoXray can adjust the area of interest in real time – either by enlarging or shrinking the area of interest, or by moving to another area – and get a correspondingly different read-out of content for that area. Further, users can superimpose filters on the content returned for a given area to restrict information to only their topic of interest. Users can then set alerts for desktop and mobile devices.
Working together, PCM and GeoXray complement each other in that many of the users of satellite imagery and maps experience inefficiencies in both areas that PCM and GeoXray address – namely, time consuming research and analysis to achieve current understanding of physical features for an area as well as the “human geography” of an area as revealed by associated information from social media and other sources.