Maporama and AvantGo a provider of mobile enterprise software have established a strategic alliance aimed at developing and marketing joint product and service offers relating to the mobile enterprise.
AvantGo has developed sophisticated software for the mobile enterprise that can be enhanced with Maporama’s market-leading location-centric technology. The professional suites offered by each of the two companies, AvantGo enterprise solutions and Maporama Enterprise Solutions are perfectly complementary and their synergy brings a new value to corporations in the retail and services industries.
Maporama’s location-centric intelligence will be embeddable within applications provided by AvantGo, making applications, including Sales Force Automation, Supply Chain Management, Field Force Automation, and other tailor-made custom applications, more powerful and efficient in optimising mobile personnel-related costs. For example, a company can use the joint solution to track exactly where goods are in the supply chain.