India: Home-grown mapmaker MapmyIndia is betting on its partnership with BlackBerry to widen its reach among smartphone users and challenge the stronghold of Google Maps. MaymyIndia has launched a new app for BlackBerry 10 that will provide comprehensive navigation for Blackberry 10 users. The application is available free for all Blackberry 10 users from Blackberry World. Users can access the pre-installed maps for navigation without needing data connection.
The application provides access to 3D Maps as well as places of interest like restaurants, landmarks, ATM”s across thousands of cities in India. One can also get connectivity across different villages as well as major highways in India. According to the company BlackBerry app “comes packaged in a very intuitive user interface enabling you to find your way faster and better.”
“This would be a boost to MapmyIndia”s credibility and will help users see that it is much better than Google Maps, in terms of quality,” said Rakesh Verma, managing director of MapmyIndia.