MapInfo’s new version MapMarker v2.0, improves address matching with geocoding

MapInfo’s new version MapMarker v2.0, improves address matching with geocoding

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MapInfo recently announced MapInfo MapMarker v2.0, a new UK address cleaning and geocoding solution designed specifically to work with UK address data and to provide superior performance and pinpoint geocoding for users across all industries.

Two versions are available depending on the level of geocoding accuracy required: MapMarker UK ADDRESS-POINT, providing geocoding to individual
property level and matching the accuracy of Ordnance Survey’s MasterMap, an essential requirement for all public sector organisations, utility and
telecommunications companies, and MapMarker UK CODE-POINT offering geocoding down to a postcode centroid.

MapInfo MapMarker UK 2.0 also provides an improved address cleaning capability that, by correcting inaccuracies in the postal data, will both increase geocoding accuracy and the percentage of data that will geocode.