US, October 1, 2014: GPS Industries, the global provider of GPS tracking technology for low-speed vehicles for golf industry, has appointed Joe Steranka to its Advisory Board.
Steranka will assist GPS Industries in developing content and sales strategies for GPSI’s Visage Media Network (VMN).
The recently-launched VMN leverages GPSI’s state-of-the-art Visage fleet management system to deliver sponsored content to 10-inch touch screens mounted to golf carts and other LSVs. It represents the largest connected audience of golfers at golf courses, country clubs, resorts and communities.
The VMN carries hole-by-hole graphics and flyovers, scoring and gaming, on-course food and beverage options, and relevant, addressable promotional messages and content.
Steranka was earlier CEO of PGA, an association that serves 27,000 PGA club professionals and runs events that include the PGA Championship, the PGA Grand Slam of Golf, the Ryder Cup and the Senior PGA Championship.
Ben Porter, CEO of GPSI said, “We’re excited to draw on his business acumen and global connections as we build out the strength of the Visage Media Network.”