By converting to the legal status of a limited liability company (GmbH), GfK MACON is completing its integration into the GfK AG network. GfK first acquired a share in the former MACON AG at the beginning of 2002. The company then increased its shareholding in GfK MACON to 100% at the beginning of 2005. The change of corporate form will take place this month. German company GfK MACON has been providing innovative geo-marketing solutions and consultancy services on all aspects of the topic of Area Planning since 1991.