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Aruba buys indoor mapping start-up Meridian

US: Enterprise Wi-Fi network vendor Aruba has acquired Meridian, a US start-up that offers apps and an app making platform for indoor geo-location. Financial details of the acquisition have not been disclosed.

This acquisition demonstrates the interest of Wi-Fi networks providers for indoor geo-location. Indeed indoor positioning adds value to their network, offering an additional opportunity of monetisation towards their business customers.

Meridian’s software platform is aimed at public venues like shopping malls, hospitals, museums, convention centres and campuses, making it easier for mobile device users to navigate their way through these facilities while businesses can provide their own custom apps aimed at consumers.

Source: GPS Business News