US: Google is considering buying mobile satellite navigation firm Waze, potentially bringing the tech firm into direct competition with Facebook.
The search engine giant is interested in the Israeli startup, which produces an app that gathers and correlates data from online communities and forums in order to improve driving directions. The map software provider has also caught Facebook”s eye; earlier reports suggesting that the social media company is looking to pay up to $1 billion to acquire Waze. Google is considering the same figure.
Waze is seeking over $1 billion from potential bidders, and multiple firms have expressed interest in the startup; more parties coming forward once the potential Facebook deal became public. Although several companies are interested, none are close to securing a deal with Waze.