Visual hierarchy

    Visual hierarchy

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    Visual hierarchy is the order in which the human eye perceives what it sees. This order is created by the visual contrast between forms in a field of perception. Objects with highest contrast to their surroundings are recognized first by the human mind. The term visual hierarchy is used most frequently in the discourse of the visual arts fields, notably so within the field of graphic design.

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    Deputy Executive Editor, Geospatial Media and Communications. When asked, when are you at your creative best? I could cheerily say, “Hey! Who needs an ambiance? I just need a thought!”