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Digitalization process is accelerating development of new geospatial technologies

George Zhao, CEO, CHCNAV
The digitalization process that we are experiencing today is accelerating the development of new geospatial technologies and solutions. 

In today’s day and age, organic growth, exploring new markets for boosting operations, investing into new technologies and upskilling workforce are some of the key focus areas for all companies in the geospatial industry. In an ever-changing business environment, these initiatives can ensure steady growth in the near future.

The digitalization process that we are experiencing today is accelerating the development of new geospatial technologies and solutions. Even though this fast pace of development is challenging, we believe that it will improve our organization’s efficiency and enhance our product management processes. Practically, it implies the adoption of IT solutions (ERP and product marketing) to create an effective interaction with our users and customers.

In such a scenario, solution providers have no option, but to focus on user needs and the way technologies can address their daily concerns. Our product managers and Research and Development staff are always working with end-users to explore their factual requirements and match the reality of their project workflows. The use of 3D scanning platforms (terrestrial, airborne and marine) and traditional GNSS solutions boosts our customer productivity, making their work more efficient.

Also Read: How we monitor Earth

Investing in R&D for better growth

We are quickly embracing technology evolution (Cloud-based solutions, AI, Big Data, IoT, etc.) and view it positively, as it creates more opportunities for us. The integration of many diverse technologies into geospatial sensors is a strong motivator for companies like CHCNAV to continuously increase their R&D capabilities and productivity by bringing new talented research engineers in their teams.

From its foundation in 2003, CHCNAV has always invested heavily in core geospatial technologies, research and development. We are extending our financial investments in R&D to keep pace with recruitment of more engineers. At the same time, we keep restructuring our organization (whenever necessary) to maintain a high level of performance. In a way, we consider the need for continuous technological and marketing innovation to be one of the most important internal priorities, so we constantly seek to make progress on this front at every stage of our work.

Overcoming economic odds

The uncertainty regarding the global economic environment is for everyone to see. However, CHC Navigation is a very resilient company, and the current economic slowdown does not affect our growth. In fact, our growth has consistently been above the industry standards. Our management system, ongoing market diversification and dynamic business culture allow us to face with confidence more opportunities and challenges.

In today’s day and age, extensive use of geospatial data and technologies in a wide range of applications can achieve remarkable results. The increasing number of smart city and other infrastructure-related projects all over the world are creating new qualified jobs and positively impact growth in our industries. In addition, the continuous democratization of geospatial technologies in various fields like agriculture, construction, transportation, marine and many others is a strong contributor to more efficient and eco-conscious economic development.

Also Read: Geospatial has become omnipotent and omnipresent