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How programmatic advertising helps to target the right audience
Even though you have the best of advertisements made, they cannot have the desired effect unless they appear at the right time and at...
Citizens are at the center of smart cities-Dr Krishan Kumar, MD,...
Smart Cities are not about infrastructure but its citizens, shares Dr Krishan Kumar during an exclusive interview on Bhubaneshwar Smart City.
How would you define...
BIM adoption – Why is India not faring well?
The construction industry is rapidly going digital, with BIM becoming an important part of it. BIM is allowing more intelligent use of resources and optimization of...
What is location-based 4D BIM and why is it important for...
A construction project holds manifold of activities occurring at the same time in one physical area. These activities involve people, materials, and equipment along...
Challenging Google Maps – Mapfit is here with higher quality maps
Leaving your house for an errand? The one thing that you cannot afford to leave behind is your smartphone. This is mainly because, for...
Can satellites link happy civil servants to citizen confidence?
“Evidence suggests that it is public-policy — the means by which a government addresses the needs of citizens — that usually pushes an entire...
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The Power of Where
Articles
Integration of location intelligence, spatial analytics leading to informed decisions
With organizations now focusing on the where of things, the integration of spatial analysis and location intelligence is on everyone’s mind. This integration is...
Maps provide agencies with the power to act
Preparedness protocols were severely tested during Hurricane Katrina. What could agencies within Louisiana learn in the aftermath of the storm, and how could that...
How GIS helped White House Utility District take more informed...
White House Utility District, a water utility serving 90,000 customers embraces change by placing GIS and location intelligence at the center of its operations....
Why location is fundamental to all business processes
Whether you want to find the nearest restaurant or advertise deals to shoppers who are in the neighborhood, or just locate your friends, location-based...
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